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26. Use Consistent Branding

Posted on 17 Jul 2013 |


Brand recognition is one of the major challenges in small business marketing. Lack of funds and different priorities often mean that small businesses are unable to invest in big PR or branding campaigns that will help to create brand recognition and awareness. Displaying consistent branding all marketing channels including your website, blog, various social network profiles, or print materials can make your brand easily distinguishable and help to create brand recognition.

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