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How to Create Compelling Copy for a Landing Page #9

Posted on 4 Oct 2013 |

Tip 9

Edit the copy, especially if you wrote it. The most compelling copy can seem worthless to a site visitor if it has grammar errors, spelling mistakes, inaccurate information or inconsistencies. To set yourself up as a trustworthy professional, make sure your copy is error-free and cohesive.
If your copy fails to quickly capture the attention of your target customer, you risk wasting your marketing investment.

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